DVX Medical — from invisible in search to a daily flow of patients

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5?100+

Daily website visits

From almost no organic traffic to a consistent 80–120 visitors every day.

6×

Daily patient leads

From 3–5 inquiries a day to 18–35 — the same clinic, found by more of the right people.

+700–1200%

Sales growth

Revenue growth reported by the clinic over the engagement period.

The Challenge

DVX Medical is a specialist dermatology and venereology practice in Surabaya, treating skin and sexual health conditions under specialist doctors. It's a field where patients research privately, ask questions they won't ask out loud, and choose a clinic long before they ever pick up the phone.

The clinic's medical reputation was strong. Its digital presence wasn't. Around five website visits a day meant that for anyone searching for help who didn't already know the name, DVX effectively didn't exist. In a category where advertising options are restricted and discretion matters, that gap can't be closed by spending more on ads.

The Question We Asked

In a category people research in private, where is the decision actually made?

Not in a feed, and not in an ad. It's made in search — in the questions patients type when they're worried and alone. So the work wasn't to advertise louder. It was to be the credible answer waiting there.

What We Did

Website Development

Rebuilt the site around how patients actually search, not the clinic's internal service list
Structured every service page to answer the specific question that brings someone to it

SEO & AEO

Built visibility for high-intent, sensitive queries across search and local discovery
Structured content to be answered directly — so the clinic appears in answer boxes and AI-generated responses, where private research increasingly happens

Social Strategy & Content Creation

Content built on the questions patients are too uncomfortable to ask, answered with clinical credibility
Kept present and professional — supportive, never intrusive

Ads

Paid support built inside the platform restrictions that apply to this category

What Changed

Daily website traffic went from around 5 visits to a consistent 80–120. More importantly, that traffic converted: daily patient inquiries rose from 3–5 to between 18 and 35.

The clinic reports sales growth of 700–1200% over the engagement period.

Nothing changed about the medicine. What changed is that the people already looking for this help now find DVX at the moment they're looking.

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